Programs like Uber, Grubhub and FaceTime can keep residents out of senior living. So how do we compete?
Years ago, as a community sales manager, I could scan a brochure and find a service or amenity that would make the difference in the daily life of a resident.
Those of us associated with senior living often receive several industry newsletters every morning. They almost always include the latest on the hottest topic — staffing, specifically the challenges faced in hiring, training and retaining committed employees to care for residents.
The situation is serious; LeadingAge statistics show that the average employee turnover at Life Plan Communities is 42 percent. National senior living research firm Holleran conducted a study that revealed the average new employee’s “honeymoon period” lasts about a year, Senior Housing News reported. After that, things get challenging and retention falters. (more…)